About Us


Labels4Less was officially launched in 2010 in Cape Town, offering you a one-stop online store for the most unique designer apparel at the best prices. All of our products are 100% authentic and imported from only trusted European suppliers. Labels4Less was established with a simple vision: to cut out the middle man and sell directly to our customers at unbeatable prices along with providing outstanding value, quality, authenticity, loyalty and customer service.

We are proud to feature Europe's largest range of clothing, shoes and accessories, from world-leading brands such as DIESEL, SUPERDRY, TOMMY HILFIGER, PUMA, CALVIN KLEIN, REPLAY, HUGO BOSS, SCOTCH & SODA, WRANGLER and many more. With savings of up to 60% compared to many retailers in South Africa, we give our competitors a run for their money while ensuring you are saving yours.

To make sure you do not miss out on flash sales, discounts, new arrivals and the latest trends, our weekly newsletters are there to keep you in the loop. Labels4less brings you a fuss-free and super secure shopping experience with a variety of safe payment options from using your bank card to instant EFT.

We offer free and speedy delivery straight to your door anywhere in South Africa with our delivery experts, Dawnwing Couriers. Delivery takes place between 2-3 working days and you will be able to track your order. If you are not satisfied with your purchase, no worries, you may gladly return or exchange it within 10 days from date of delivery. Our trusted courier will collect your item at no cost!